Did you know the average person spends 115 hours just searching for something to watch on Netflix…
PHM was in attendance at the WXG (Web Expo Guildford) conference last week listening to a fantastic line up of inspiring speakers from a wide range of creative and technical companies, discussing the digital age.
Hosts Kyan and Livewire provided a stimulating range of perspectives, covering topics from human behaviour in relation to buying trends to how augmented reality and virtual reality will soon become incorporated as a technological tool into new industries, such as the healthcare industry.
Did you know…
- The average person checks technological devices 221 times a day, equating to approximately 8.41hrs spent on screens… that’s more time than most people spend sleeping.
- ‘Cool Dad’ syndrome is the term coined to describe inappropriate terminology used by brands trying to seem ‘cool’ and ‘down with the kids’, which ultimately has the opposite effort as brands are then seen as unauthentic.
- The average person spends 115hrs (that’s five days a year!) just searching for something to watch on Netflix.
- Only 11% of people have tried VR technology.
We remain firm ‘Beliebers’ that the importance of ever-evolving technology and of high quality content can’t be underestimated when conveying a message effectively.
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