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So Resi has its share this Shared Ownership Week

The past seven days has been devoted to Shared Ownership Week (SOW); an awareness week dedicated to raising awareness of the homebuying scheme by showcasing an abundance of useful information for hopeful homebuyers. This was achieved through articles published in Metro, Time Out and City AM as well as through social media campaigns on Facebook, Twitter and Instagram.

Shared Ownership Week, now in its sixth year, was the ideal opportunity for our client Thames Valley Housing (TVH), which this month launched So Resi – its brilliant new brand for its shared ownership homes, to reach as many people as possible.

Tapping into the misconceptions and lack of understanding surrounding shared ownership, which often prevents people from taking advantage of the scheme, Thames Valley Housing created So Resi with the aim to improve understanding, change perception and increase awareness of shared ownership and break down the barriers to home ownership.

With a concerted effort from the PHM team to maximise every PR opportunity as part of the sponsored awareness week, So Resi has been featured in a wide range of traditional and digital publications and platforms. The content includes testimonials from So Resi homebuyers, announcements of So Resi’s new developments, Q&As with TVH’s commercial director, Kush Rawal, as well as Twitter ‘takeovers’ and promoted posts through Facebook.

To find out how PHM can support your new brand launch through traditional and digital PR campaigns, speak to a member of the team today on 01483 561119.


Shared Ownership Week coverage


Making commuting interesting…

Did you know, according to figures by Transport for London*, passenger numbers on the Tube reach up to 1.34 billion each year?! Now temperatures in the city are rising, it might be the perfect time to switch up the dreaded commute and opt for a breezier and less busy route to work…

Trinity Walk by Lovell Homes is situated in Woolwich, South East London which means you can fly to work via the Emirates Air Line, which provides a cable car link across the River Thames between the Greenwich Peninsula and the Royal Victoria Docks. This quirky mode of transport is operated by Transport for London and the duration of a single crossing is reduced to just five minutes in rush hour. If you’re afraid of heights, why not take the River Bus Express, which operates from 20 piers between Putney and Woolwich, and now you can even use contactless or Oyster cards to pay.

The homes at Chiswick Gate, which are available through Shared Ownership with Thames Valley Housing, are conveniently located to give residents access to a wide number of cycle paths in and around Chiswick. These paths provide residents with an alternative and active route to work, and is also both economical and environmentally friendly, plus you can ride by Chiswick House and Gardens for a more scenic route.

Across London in the heart of historic Westminster, Abell & Cleland by Berkeley Homes is perfectly placed to make the most of the Cycle Superhighway, which runs from Westminster to Wandsworth. Cycling to work means you can enjoy a breezier and speedier commute, but for those who like to travel in style a helipad based on the South Bank in Battersea is within easy reach of the development, meaning you can take to the skies to avoid traffic.





A brewing scene: Homes near boutique breweries

According to research, the ongoing trend for boutique brewing is having an effect on property prices. The 28 London areas that are home to independent breweries have increased in value by up to 105%* over the last five years.

It seems craft ale is quickly becoming the connoisseur’s drink of choice, and we’ve decided to take a look at some homes located close to a range of niche bars and breweries:

Sambrook’s Brewery, located just a 14-minute walk from Vista by Berkeley Homes, is a specialist London Craft Brewery and bar located in Battersea. Using traditional brewing techniques alongside carefully selected ingredients, their brewers blend to create exceptionally tasting British beers. Vista comprises a collection of luxurious one, two and three-bedroom apartments and offers the best of both worlds; situated just moments from vibrant Chelsea yet directly opposite Battersea Park.

Prices start from £895,000, please call 0203 811 2012 or visit for more information.  

The Shared Ownership one-bedroom apartments at Chiswick Gate, available to purchase through Thames Valley Housing, are just a seven-minute stroll from The Fuller’s Griffin Brewery and The Mawson Arms. The brewery dates back to 1828 and has been brewing for more than 160 years; it offers a range of exclusive ales, limited editions and rare gifts in the brewery shop. Chiswick Gate is ideally located for homeowners to enjoy close proximity to the cosmopolitan buzz of Central London while benefitting from the more relaxed style of life found in leafy West London.

Prices start from £159,000 for a 30% share (full marketing price £530,000) and just a 5% deposit required (£7,950). For more information please call 0208 607 0550 or visit


Property House Marketing is sponsoring the First Time Buyer Readers’ Awards

We’re pleased to be supporting the First Time Buyer Awards on 21st April, as sponsors of the ‘Most Innovative Redevelopment of an Existing Property’ category. Having prepared many entries on behalf of our clients over the years, and attending the awards ceremony to celebrate the winners, we’re excited to formally support and recognise those who work so hard for first-time buyers in the UK.

If you have a ticket to attend this year’s celebrations, look out for the team who will be happy to toast your success or to simply have a good natter – or both!

We’ll also be keeping our fingers crossed for our client, Thames Valley Housing, shortlisted for Affordable Housing Provider of the Year. There is still time to cast your vote and ensure that your choice of forward-thinking and innovative housing association scoops the winning title.

Our sponsorship also gives us the opportunity to talk about our award-writing history. In the last 21 years, we’ve prepared over 1,316 award entries, where one in three goes on to win a top prize.

If you’ve worked on a project or development of which you are particularly proud, and you are thinking about entering the world of glittering award ceremonies, please give us a call on 01483 561119.

Blue Monday: Homes to fight the blues

Today marks Blue Monday, the glummest day of the year, according to Sky Travel who found the third Monday of January is the day most people lose the motivation to stick with their New Year resolutions. However, we’re here to tell you not to throw the towel in just yet, especially if yours is to get onto the property ladder.

Did you know the average person in the UK spends £787 a year on alcohol and £2,555 on cigarettes according to ONS and NHS data? The cost of these combined is £3,342 over a year and accumulates to £33,420 in a decade! By giving these vices up and with savings like these, you could be well on the way to owning your own home, especially with more and more affordable homes available on the market through Shared Ownership, such as:

The contemporary one-bedroom homes at Chiswick Gate are available to purchase through Shared Ownership thanks to Thames Valley Housing. Chiswick Gate is ideally located for homeowners to enjoy close proximity to the cosmopolitan buzz of Central London while benefitting from the more relaxed style of life found in leafy West London. Prices start from £159,000 for a 30% share (full market price £530,000) and just a 5% deposit required (£7,950). For more information, please call 0208 607 0550 or visit

New development Avedis in South Ruislip, London by Thames Valley Housing offers two-bedroom apartments available through Shared Ownership. With excellent transport links in and out of London, these homes are ideal for young professionals and families alike. Prices start from £142,625 for a 35% share (full market price £407,500) and only a 5% deposit required (£7,131.25). For more information please call 0208 6070 550 or visit

Trinity Walk by Lovell Homes is a contemporary collection of new apartments and townhouses situated in Woolwich, South East London, which are available to purchase with London Help to Buy. These homes are part of the exciting £400m Trinity Woolwich regeneration scheme and are situated just a mile from the new Crossrail station, opening in 2018. Prices start from £330,000 for a one-bedroom apartment, and just a 5% deposit of £16,500 required. For more information please call 02037 334 661 or visit

PHM secures Autumn Statement coverage for client in The Times

In light of the Autumn Statement and Chancellor Phillip Hammond’s pledge to provide more affordable housing, The Times ran an article on Friday 25 November explaining ways to get onto the first rung of the property ladder.

We were delighted to see journalist Annabelle Williams include the story of first-time buyer Aveen Kelly, who purchased a home through the Shared Ownership scheme with Thames Valley Housing.

Annabelle wrote: “With home prices so high, many first-time buyers find shared ownership schemes – where you co-own a property with a housing association – a helpful way of easing their way into property ownership.”

Aveen Kelly who works at Wandsworth Council was quoted for praising the scheme: “I’ve gone from renting in London to getting on to the property ladder to now being on the road to owning 100% of my home.

“It sounds like a cliché, but I have a brilliant quality of life. I’m so thankful for the scheme.”

To read the full article click here.

To find out more about Thames Valley Housing, and the Shared Ownership scheme it offers on a selection of homes across London and the South East please call 0208 607 0550 or visit:


Shared ownership success stories!

It’s Shared Ownership Week –an event organised to raise awareness of this great initiative, which helps thousands of people a year to get on the housing ladder. We thought we would take a look back at some of the happy residents that our housing association clients have homed recently.

Shared ownership enables buyers to purchase a share of a property – ranging from 25 to 75 per cent – and pay a discounted rent to the housing provider on the remainder. Just a five per cent deposit of the share purchased is required with buyers raising a mortgage for the rest. Over time, shared owners can buy more shares – a process known as staircasing – until they own 100 per cent of the property.

When Bunmi Odubanjo, 28 had to move back into her mums, she was determined to save money for a deposit on a new home through shared ownership. After searching on the internet Bunmi found exactly what she was looking for at Thames Valley Housing’s iconic development, The Serpentine, named for its elongated, curved shape. She was able to buy a 50% share in a two-bedroom apartment at The Serpentine worth £145,000 with a 5% deposit of £3,625.

Just over two years later, through sheer determination and a lot of sacrifices, she had saved up enough money to put down a deposit of £12,000 in order to secure a mortgage for the remaining 100%. Bunmi is now over the moon that the money she used to have to put away for the deposit, she is now able to spend time traveling again, which she hasn’t be able to do in years.

Thames Valley Housing offers shared ownership on a selection of schemes across London and the South East. For more information please visit:

Trapped in the familiar renter’s nightmare and having dismissed the possibility of being able to afford to buy in London, Peter Cumming (32) was delighted to find he could buy a two-bedroom apartment in desirable Islington in Zone 1 of the London travel network, thanks to Affinity Sutton’s shared ownership scheme. Peter purchased 25% of a two-bedroom apartment at The Lexicon – a stunning, 36-storey tower– paying just £181,250 (full market value £725,000), with a 10% deposit of £18,125.

“Shared ownership has given me stability and I now have a home I can call my own!” says Peter.

Prices at the Nine Elms development start from £113,750 for a 25% share (full market value £455,000). For more information contact 0300 100 0303 or take a look at the website:

Earlier this year Gurpritam Singh and Jasbir Kaur (both 37) were able to start their climb on the property ladder and have somewhere to call home for their two children through shared ownership at Lime Walk, Wembly. Using part of their savings of £40,000 to put down a 25% deposit, the family bought a 35% share (valued at £156,000) of a three-bedroom, two-bathroom apartment at Lime Walk, a landmark scheme of 81 apartments by Network Homes. The apartment’s full market value was £445,714.

“Shared ownership has made the world of difference to our family,” says Gurpritam. “It’s such a relief to be in our own place; it’s brought stability to our lives. Now that we’ve decorated and made it our own, it really feels like home. We are very happy.”

All the homes at Lime Walk have now all sold. However, Network Homes has many homes for sale through shared ownership available, please visit or call 0300 373 3000 for more information.

I spy… familiar names in First Time Buyer Magazine

Despite prolonged uncertainty for the property market and mortgage approvals following the referendum result, the first-time buyer market seems to be buzzing with activity. More mortgages were handed out to first-time buyers in June than in any other month since 2007, according to research by the Council of Mortgage Lenders. So why not pick up a copy of First Time Buyer magazine to see what great properties are available? We were delighted to spot a few familiar names in this month’s edition.

The Bureau in Colindale by Network Homes is a new collection of 33 one, two and three-bedroom apartments showcased in an article about Shared Ownership. These beautiful new apartments, due to launch in September, are located just a one minute walk from Colindale tube station on the Northern line, equipping residents with easy access to all the capital has to offer. Prices start at £73,750 based on a 25% share with a full market value of £295,000. For more information, call Network Homes on 0208 782 4213.

Aberfeldy Village by Prime Place, was featured in the column House Hunter, where First Time Buyer went on the hunt with Liam and Nick, a computer programmer and software engineer from East London looking to buy their first home together. Their requirements include one or two bedrooms, proximity to local amenities, and a garden or balcony. The Poplar development encompasses all of these and more. Prices from £364,995, available with help to buy. For more information, call Prime Place on 0207 515 1491.

Thames Valley Housing’s Woodbridge in Frimley, was featured in an article explaining the benefits of Help to Buy schemes. The development comprises a mix of refurbished and new one and two-bedroom apartments and four-bedroom houses, and is situated opposite Waitrose and near Frimley train station. Prices from £299,995 for a two-bedroom apartment, and £495,000 for a four-bedroom, end of terrace house with Help to Buy options available. For more information, please contact Thames Valley Housing on 01276 538 991.

‘Check out’ these super homes benefiting from The Waitrose Effect

It’s not even been a year since Guildford’s very own Waitrose and Aldi opened but here at PHM the excitement has not waned, especially since we read the news this week which has revealed that living near a supermarket could boost the value of your home – on average by £22,000.

In light of this, we thought we’d pick out some homes currently on the market for you to ‘check out’, which benefit from not only the ‘Waitrose Effect’.

Bury Fields, a beautiful Arts & Crafts property by renowned architect Hugh Thackeray Turner, is situated just moments from Guildford High Street (within a 10-minutes’walk of a Tesco, Waitrose and Sainsbury’s and Marks & Spencer) in a stunning Grade-ll listed communal courtyard garden. Bury Fields is priced at £675,000. For more information, call Chantries Independent Estate Agents on 01483 405222.

Prime Place, Godalming offers a centrally-located, stunning collection of contemporary townhouses and apartments, which are conveniently situated directly opposite Waitrose, Godalming. Prices for a one-bedroom apartment start from £277,995, available with Help to Buy. For more information, contact Hamptons International on 01483 351933.

Thames Valley Housing’s Woodbridge development in Frimley, comprises a mix of refurbished and new one and two-bedroom apartments and four-bedroom houses, is situated opposite Waitrose and near Frimley train station. Prices for a two-bedroom flat apartment start at £299,995, and for a four-bedroom, end of terrace house at £495,000. For more information, please contact Thames Valley Housing on 01276 538991.

Help to Buy now available on fantastic four-bedroom homes at Woodbridge in Frimley, Surrey

It costs around £45,000 to upgrade a second-hand home to the same standard as a new build, according to research from the Home Builders Federation, so second steppers wanting to spend their money wisely should look no further than the new high-specification, four-bedroom houses at Woodbridge in Frimley which are now available with Help to Buy, meaning a deposit of only £24,750 is required – much less than what is needed to refurbish a second-hand home.

Furthermore, the setting of the superb collection of new houses at Woodbridge is outstanding. The homes are situated opposite Waitrose and near Frimley train station which has frequent links to London Waterloo in little over an hour.

Kush Rawal, sales & marketing director for the development, says: “Frimley’s a great place to live. Our new houses have an excellent specification and are in a brilliant location, close to the shops and station. There are excellent schools in the area, making the homes very attractive to families. All this, including the availability of Help to Buy, adds up to a very appealing proposition – especially for those who wish to move into a high-quality home without the need for any refurbishment.”

Woodbridge is on a site once occupied by Frimley Children’s Centre, formerly the cottage hospital. The new houses are set in beautiful mature landscaped grounds set around the locally-listed former hospital, built in 1908, is being retained as an attractive centrepiece to the development and is also being converted into apartments, which will be released for sale later this year.

Perfect for modern living, the houses feature a designer kitchen equipped with the latest integrated appliances, smart wood-effect flooring in the living areas, an elegant bathroom and generously-sized master bedroom complete with a fitted wardrobe and en suite shower room. Bi-fold doors open out from the living area onto a patio and private rear garden, which is a perfect place for those looking for serenity after work, or keen gardeners who will enjoy cultivating this beautiful space. Each home has two private parking spaces.

Transport links are excellent. Commuters will appreciate the short walk to Frimley train station which is less than a quarter of a mile away, and there is a bus stop directly outside Woodbridge with frequent services to Deepcut, Camberley and Farnborough. Camberley is within three miles and the nearby Portsmouth Road gives easy access to the M3.

Prices start from £495,000 for a four-bedroom house. Help to Buy means that a deposit of only 5% (£24,750) is needed to secure one of these properties. The Government lends you up to 20% of the cost of your newly built home, so you’ll only need to arrange a mortgage for the remaining 75%. You won’t be charged interest on the 20% loan for the first five years of owning your home.

For more information, please contact the Woodbridge sales team on 01276 538991, or email Also visit

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