If you keep up with Property House Marketing ‘moos’, you may have noticed we’ve been ‘milking’ our CowParade PR campaign, which recently caught the attention of Rupert Bates, editorial director at Show House.
Writing in his Squirrel column, about our cow, Glorious Guildford, he said “Now when a leading property PR company sponsors a cow at a local show, it seems ‘udderly’ predictable to ‘milk’ the puns; something Squirrel would never do.”
However, our managing director, Nikki Ackerley refused to be drawn into the pun fight. “When PHM ‘herd’ that CowParade was coming to Surrey, it jumped ‘over the moon’ at the chance to sponsor a cow in aid of Challengers, the disabled children’s charity,” she said.
Glorious Guildford will be moved from Guildford Castle Grounds on Saturday morning and taken to Newlands Corner in time for the Prudential RideLondon cycle event on Sunday to cheer the cyclists on. If you’d like a bit of help finding her, download CowParade’s ‘on the moove’ app where it’ll show you where all the cows are in Surrey. Both cyclists and spectators can admire Glorious Guildford while she is enjoying the view out over the hills.
For more information on how to find all the CowParade cows around Surrey, their final appearance at the Surrey Hills Food, Drink and Music Festival on Saturday 3rd September, or their final auction on the 20th October, visit: www.cowparadesurreyhills.com. If you’re interested in how Glorious Guildford was made, you can watch her come to life in this time-lapse video which documents Colette’s work from start to finish: https://vimeo.com/168337980.